A community manager speaks passionately into a microphone during a local town hall meeting in a dimly lit hall.

Community Manager

Build, grow and look after online communities for brands - on Discord, Slack, forums or social.

This UK community manager career guide covers what the role involves day to day, typical salary at each stage, the usual entry route, the skills employers expect, and related careers worth comparing.

Quick facts

Starting salary
£24,000 - £32,000
Mid-career salary
£35,000 - £55,000
Senior salary
£60,000 - £90,000+
Work environment
Mostly remote, very online
Time to entry
1 - 3 years
Degree required
Not required
Category
Marketing and Media

What a Community Manager does

Build, grow and look after online communities for brands - on Discord, Slack, forums or social.

  • SaaS Community Manager - Run user communities for software products.
  • Creator Community Manager - Run communities and memberships for creators and educators.

How to become a Community Manager

  1. Look up Community Manager roles on LinkedIn or Indeed and read 5 real job ads
  2. Talk to someone already working as a Community Manager - even a 15-minute call helps
  3. Find one beginner course or qualification used by people in this role
  4. Build one small piece of evidence you've explored this (project, shadowing, short course)
  5. Apply to one entry-level role or related opportunity within the next month

Key skills

  • Writing
  • Empathy
  • Moderation
  • Events
  • Analytics

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