Close up over the shoulder of a designer adjusting code and image layout on a dual monitor setup in a dimly lit room.

Email Designer

Design and code branded marketing and lifecycle emails that render well in every inbox.

This UK email designer career guide covers what the role involves day to day, typical salary at each stage, the usual entry route, the skills employers expect, and related careers worth comparing.

Quick facts

Starting salary
£26,000 - £36,000
Mid-career salary
£40,000 - £58,000
Senior salary
£65,000 - £95,000
Work environment
Office, studio or remote
Time to entry
1 - 3 years
Degree required
Not required - portfolio matters most
Category
Marketing and Media

What a Email Designer does

Design and code branded marketing and lifecycle emails that render well in every inbox.

How to become a Email Designer

  1. Look up Email Designer roles on LinkedIn or Indeed and read 5 real job ads
  2. Talk to someone already working as a Email Designer - even a 15-minute call helps
  3. Find one beginner course or qualification used by people in this role
  4. Build one small piece of evidence you've explored this (project, shadowing, short course)
  5. Apply to one entry-level role or related opportunity within the next month

Key skills

  • Figma
  • HTML email
  • Klaviyo / HubSpot
  • Brand systems
  • Copy sense